November 26-27, 2009
9:30 a.m. to 4:00 p.m.

Learn

• how to prepare covering letters and book proposals that get results
• how to target the editor or agent who will be receptive to your writing
• the publishing process from manuscript to bookstore (and online)
• how to market your book
• the pros and cons of literary agents and self-publishing
• how to build your author profile and increase your sales
• what’s happening in Canadian publishing today

“For many authors, the financial lives of their books are often a complete mystery…[and] they have unrealistic sales and marketing expectations.”

A recent Writers’ Union of Canada/Quill & Quire survey revealed that writers have little understanding of, and high expectations from their publishers.

Our workshop introduces you to the basics of the financial arrangements and the sales and marketing decisions of publishers, and provides you with the strategies for improving the odds of your book getting published.

Workshop leader Cynthia Good is the former President and Publisher of Penguin Canada and current Director of the Creative Book Publishing Program at Humber College. Joining Cynthia will be Jennifer Murray, former Vice-President of Marketing, Penguin Books and Kids Can Press.

The workshop runs from 9:30 a.m. to 4:00 p.m. (coffee and registration at 9:00) in room H105 at the Lakeshore Campus, located on Lake Shore Blvd. West at the foot of Kipling Avenue in Etobicoke.

Fee: $345.45

For information, contact:
Cynthia Good
416-675-6622 ext. 3462
cynthia.good@humber.ca

To register online:
A Humber student number and Visa or MasterCard are required. New students phone 416-675-5005 to receive your permanent Humber student number and then go to: http://parttimestudents.humber.ca/
Select “View All Courses” and then scroll to bottom of course listing and choose the Creative Writing link

To register by phone:
Registration Centre, 416-675-5005